Bonmarché is the UK's largest value retailer selling affordable quality womenswear in a wide range of sizes (12-24) to women over 45 years. Ranges include casual and formal separates, outerwear, swimwear, lingerie nightwear and accessories, all designed with the more mature figure in mind.

In 2007, it launched a collection designed in collaboration with David Emanuel, the designer famous for the co-design of Lady Diana Spencer's wedding dress in 1981. This collection has a slightly higher price point than the main Bonmarché range but still represents very good value for money.